Tip - Conversant formerly ValueClick

Recently I tried to find some up-to-date article on CPM networks, but all I could find were old and almost useless. So I decided to compile a short list based on extensive research and my personal experience in this area. In case you didn’t know, CPM stands for cost per mille, which means publishers are paid on per impression basis. Advertisers usually choose this pricing method when they want to create brand awareness or when they’re confident their ads will get a lot attention in terms of clicks and conversions. Unfortunately, CPM ads are probably...