How to Conduct Customer Service Focus Groups

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How to Conduct Customer Service Focus Groups – This is a place for the community to provide tips and advice on How to Conduct Customer Service Focus Groups. This topic was created by Sylvie Legere and the tips are provided by the community. The tips you add here can be your own or referred from another site. The best tips are then ranked at the top when up-voted by members of the community.

Tip 1 - Hosting a Customer Focus Group

Published: 9 years, 5 month(s) ago | Submitted by Barry Haluch | permalink

Hosting a customer focus group provides an eye-opening opportunity to improve your business.
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For further reading: http://www.fenderbender.com/FenderBender/February-2014/Hosting-a-Customer-Focus-Group/ ^[1]

Tip 2 - Focus Groups - What is the Purpose and Advantages of Focus Group Interviews — The Thriving Small Business

Published: 9 years, 5 month(s) ago | Submitted by Joseph ARACIC | permalink

I was recently asked to provide the definition of a focus group, how to conduct a focus group interview and why they are important. Using focus groups to gather qualitative data on the customer experience is a widely used marketing strategy which allows organizations to develop products and services that meet customer requirements. Customer expectations …

For further reading: http://thethrivingsmallbusiness.com/advantages-of-focus-group-interviews/ ^[2]