Published: by Tina Rizzo |
permalink Companies want knowledge and manage risks. A good idea can be worth $1 million and more. That's why companies hire thought leaders. It's also why you see many consultants position themselves as thought leaders and give away free information in how-to articles or studies, which lead to books, seminars and being quoted in the media. Successful consultants know that's the road to take -- to become an in-demand consultant by companies and in the public sector.
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