The Use of Hashtags
You may find the use of hashtags annoying on social media, but they're very important to a business. Instagram uses them as much as Twitter and Facebook does. Pick some of the ones that are trending high and post pictures from your business related to the hashtag. It can get your business noticed even more and show that you and your staff have a sense of humor.
This doesn't mean you shouldn't use more serious, industry-related hashtags to attract people related to your line of business. Especially if you're attending an industry conference, using hashtags in your Instagram photos will help you get found by those attending.
You can gauge all the analytics about hashtags and trends through Instagram's offshoot site Nitrogram.
Posted: 9 years, 2 month(s) ago
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