Published: by Rebekah King |
permalink If you're interested in staying at the new Drift San Jose, a stylish eight-room property in Los Cabos, Mexico, that appeals to independent millennials, you won’t be able to book through its website, or any hotel website, for that matter. Rooms are available only through Airbnb. That’s a sign of things to come: since the apartment-rental behemoth enlisted boutique-hotel guru Chip Conley in 2013 to advise hosts on how to improve the guest experience (scented candles, fresh fruit, ambient music), the line between hotels and rentals has become blurred. Airbnb has introduced a range of initiatives to this effect, including a Super Host program that highlights some of the site’s most professional-style listings and a three-day conference that offers tips for aspiring hosts. Other rental services, such as the high-end One Fine Stay and the affordable-minded BeMate, are also stepping into this nebulous middle ground, offering guests cleaning and concierge services. BeMate will even store luggage for you and, in lieu of room service, deliver food from nearby partner hotels.