What are the best marketing options for an on-line children's shop?

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I realize Marketing is an essential way to promote and increases sales. But, where and how do I advertise my on-line shop? I have used SEO services in the past but I received little or no response.

Tip 1 - Get a banner spot on a site like Parenting.com

Published: 10 years, 9 month(s) ago | Submitted by Lizzy | permalink

You should look for popular websites that cater to parents and their concerns about their kids. Get a spot on them and run your advertisement, with your content highlighting why buying your products for their kids is a smart choice for parents.

Tip 2 - Run Sponsored Tweets on Twitter

Published: 10 years, 9 month(s) ago | Submitted by blackpearl | permalink

For sponsored tweets on Twitter you don't need anyone to do it for you it's pretty simple. Create an account if you dont have one create a tweet keep in mind to use targeted keywords. Then select keywords, users based on interest, gender, geography, device & similarity to existing followers. Run and track your tweets progress with Twitter's analytics.

For further reading: https://business.twitter.com/products/promoted-tweets ^[2]

Tip 3 - Google Adwords

Published: 10 years, 9 month(s) ago | Submitted by Hasan Shirazi | permalink

Try using Google Adwords for Advertisers its one of the best option but not long lasting. You need to focus over value to make your buyers come again and again to buy products from you. However, Adwords will help you to pick edge over the old giants in the industry.

For further reading: https://adwords.google.com/ ^[3]

Tip 4 - Promote Pins on Pinterest

Published: 10 years, 9 month(s) ago | Submitted by Capt Jack Sparrow | permalink

If you do not have an account create one for your business, put up all your products based on category under the boards and promote your pins strategically.

Piqora's conclusion: 1 Pinterest Pin = 2 Site Visits, 6 Pageviews, 78 Cents

Wandering who is Piquora? Well its a Complete Marketing Suite For The Visual Web i.e. Pinterest, Instagram & Tumblr

For further reading: http://business.pinterest.com/promoting-pins/ ^[4]

Tip 5 - Use Facebook Offers to Promote your Business & Reach Target Audience

Published: 10 years, 9 month(s) ago | Submitted by Social Wave | permalink

Facebook offers are effective because you can target the user based on your own criteria. The best part of it is you can do the viewers selection by the gender type, geographical location, interests etc.

I've seen personally quiet a lot of businesses getting good response from facebook offers. It's beneficial for both clicks and bricks store.

For further reading: https://www.marismith.com/facebook-launches-facebook-offers-for-businesses/ ^[5]

Tip 6 - Run an Affiliate Program

Published: 10 years, 9 month(s) ago | Submitted by Samantha Chow | permalink

There are many popular affiliate programs sites you can start your own affiliate program, set an attractive commission percentage and then promote it to get affiliate for your business.

For further reading: http://www.problogger.net/archives/2012/06/29/10-popular-affiliate-programs-for-small-and-medium-sized-blogs/ ^[6]